{"id":4550,"date":"2025-07-16T18:06:44","date_gmt":"2025-07-16T18:06:44","guid":{"rendered":"https:\/\/apoyo.com\/?p=4550"},"modified":"2025-08-05T18:13:10","modified_gmt":"2025-08-05T18:13:10","slug":"influencers-en-peru-fama-sin-filtro-o-poder-con-responsabilidad","status":"publish","type":"post","link":"https:\/\/apoyo.com\/en\/influencers-en-peru-fama-sin-filtro-o-poder-con-responsabilidad\/","title":{"rendered":"Influencers en Per\u00fa: \u00bfFama sin filtro o poder con responsabilidad?"},"content":{"rendered":"<p>Josselin Madeley V\u00e1squez Le\u00f3n, Consultora Senior de Comunicaci\u00f3n Corporativa y de Marca de APOYO Comunicaci\u00f3n, analiza el caso de los influencers y c\u00f3mo, con el poder de conectar a millones desde un celular, viene tambi\u00e9n una responsabilidad: ser conscientes del impacto que se genera en cada historia, cada opini\u00f3n y cada colaboraci\u00f3n. Hoy, elegir a un influencer no es solo una decisi\u00f3n de marketing: es una decisi\u00f3n de valores, credibilidad e impacto.<br \/>\nPara leer el art\u00edculo completo hacer click <a href=\"https:\/\/www.apoyocomunicacion.com\/influencers-peru-fama-o-responsabilidad\/\" target=\"_blank\" rel=\"noopener\">aqu\u00ed<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Josselin Madeley V\u00e1squez Le\u00f3n, Consultora Senior de Comunicaci\u00f3n Corporativa y de Marca de APOYO Comunicaci\u00f3n, analiza el caso de los influencers y c\u00f3mo, con el poder de conectar a millones desde un celular, viene tambi\u00e9n una responsabilidad: ser conscientes del impacto que se genera en cada historia, cada opini\u00f3n y cada colaboraci\u00f3n. Hoy, elegir a [&hellip;]<\/p>","protected":false},"author":1,"featured_media":1353,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-4550","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articulos-de-nuestros-especialistas"],"acf":[],"_links":{"self":[{"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/posts\/4550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/comments?post=4550"}],"version-history":[{"count":1,"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/posts\/4550\/revisions"}],"predecessor-version":[{"id":4551,"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/posts\/4550\/revisions\/4551"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/media\/1353"}],"wp:attachment":[{"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/media?parent=4550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/categories?post=4550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/apoyo.com\/en\/wp-json\/wp\/v2\/tags?post=4550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}